Case study · Founder

Purpose Inspired Marketing: co-founded and sold

Building a web design and marketing company from the ground up.

Role
Co-founder, Lead Web Designer / Developer
Timeline
2011 – 2012
Team
Grew from 2 to 9
Focus
Web design, SEO, marketing

The context

I co-founded Purpose Inspired Marketing, a website and marketing company focused on SEO, to help businesses get found and bring in customers.

My role

As co-founder and lead web designer and developer, I built the company's design and development practice from scratch and led a team that grew from two people to nine, including in-house and outsourced developers and an intern.

Some Purpose Inspired Marketing customers.
Some Purpose Inspired Marketing customers.

What I did

  • Designed and built websites and marketing campaigns for clients.
  • Logo and print design.
  • Joined customer presentations and prospecting that won new clients, and handled feedback through delivery.

Outcome

The company's shares were sold, and it continues today under a new name.

Want the full walkthrough? Some of this work is confidential, so I share more detailed screens and process on a call. Email me to set one up.